Farm-Rite Unveils New Facility Plans at Willmar Open House

Wed April 26, 2023 - Midwest Edition #9
CEG

On April 7, Farm-Rite Equipment held the first of its four open house events this spring. Employees of the company's Willmar, Minn., location welcomed guests to the facility at 1515 Litchfield Ave. SW.

Customers had a chance to see the company's newest offerings and hear details of Farm-Rite's new facility, which should be opening in 2024.

Turnout was huge, as more than 600 brats and burgers were served, and beautiful weather ruled the day.

"We had a great turnout and saw a lot of our customers today. It was a great way to say thank you for your business," said Dan Ronning, general manager of Farm-Rite of Willmar. "We look forward to opening our new facility in 2024 that will give us expanded service and parts departments as well as sales under one roof."

For more information, visit farmriteequip.com. CEG

Photo: 1/9

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(L-R) are the Willmar service crew: Dean Lanners, truck and delivery driver; Derrick Williams, service technician; Josh Koglin, service manager; Marcus Peterson, lead service technician; David Dillon, service technician; and Derrick Hockenson, service technician.
(CEG photo)

Paul Schreurs, regional sales manager of Diamond Mowers, Sioux Falls, S.D., was on hand to talk with customers. Diamond Mowers is a manufacturer of high-performance attachments for use with skid-steers, tractors, excavators, drum mulchers, disc mulchers and brush cutters.
(CEG photo)

Turnout was impressive and the good food on hand made for a great open house.
(CEG photo)

Attendees filled out chances for the big door prize.
(CEG photo)

Daniel Cox, parts manager of Farm-Rite of Willmar, helps the rush of customers for the big sale.
(CEG photo)

Anthony Dragt (L), sales, catches up with long time Farm-Rite of Willmar customer Don Van Haven of New London, Minn.
(CEG photo)

Stopping in to see how things are going are David Cox (L), sales manager of Farm-Rite of Dassel, and Tim Krahn, district manager of Bobcat, West Fargo, N.D.
(CEG photo)

Jacob Meyer, trailer sales consultant of Felling Trailers, Sauk Centre, Minn., was on hand to answer any trailer questions that customers may have had. A large selection of trailers were on hand and in stock for customers to buy at long-time Felling dealer Farm-Rite of Willmar.
(CEG photo)

Customers saw a preview of the new, larger facility Farm-Rite plans to open in 2024.
(CEG photo)

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