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Basic Equipment Company Founder James A. Loftus Dies

Mr. Loftus was a staunch Villanova supporter and a member of the Overbrook Country Club.

Tue October 22, 2013 - Northeast Edition
Construction Equipment Guide

James A. Loftus.
James A. Loftus.

James A. Loftus, of Villanova, Pa., died on Oct. 13, 2013.

A graduate of Villanova University, Mr. Loftus enlisted in the U.S. Marine Corps, where he rose to the rank of first lieutenant before returning to civilian life.

Mr. Loftus went to work for Giles and Ransome, the Cat dealer, where he eventually directed the rental company, Ransome Rentals. He resigned after a very successful career and started his own company, Basic Equipment Co., specializing in rental equipment.

Then opportunity knocked and Mr. Loftus and his close friend Bob Brandon purchased Service Supply Corp., a mid-sized equipment company. Many years later they sold the company and retired. Mr. Loftus also was a president of the Delaware Valley Associated Equipment Distributors.

Mr. Loftus was a staunch Villanova supporter and a member of the Overbrook Country Club.

Mr. Loftus was the husband of Judith A. Loftus (nee Gillin) and the father of Andrea, James A. Jr., Michael and Karen. He also is survived by five grandchildren and his brother Francis Loftus.

In lieu of flowers, memorial donations may be made to Alzheimers Association, P.O. Box 96011, Washington D.C., 20090-6001.

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