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Construction Equipment Guide
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Traditionally, a manufacturer will work with a contractor for sourcing a location to hold a product demo and does the lion share of the work to coordinate all aspects and to bring in attendees. Such was not the case for a recent contractor mulching demo event in Sterling, Ga., just outside the city limits of Brunswick....
Building and rapidly growing a brand-new distribution and a dealer network in North America is a daunting task for any group to undertake. In the case of FAE, one person — Giorgio Carera — took on this task for the Italian land clearing and construction equipment manufacturer and created a deeply rooted FAE USA operation, which continues to maintain rapid growth on a monthly basis....