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Empire's Eloy Sales Center Helps Firms See Strong ROI

Along I-10 between Phoenix and Tucson is a place that looks like an invasion is being mounted with troops of heavy equipment.

Wed June 22, 2016 - West Edition #13
Construction Equipment Guide


Empire, a top ranked Cat dealer, provides clients with easy access to — and first pick of — many brands of quality new and pre-owned equipment.
Empire, a top ranked Cat dealer, provides clients with easy access to — and first pick of — many brands of quality new and pre-owned equipment.
Empire, a top ranked Cat dealer, provides clients with easy access to — and first pick of — many brands of quality new and pre-owned equipment.
 The Eloy Sales Center offers an extensive selection of used equipment for contractors and dealers in the Southwest region and across the globe.
 Eloy Sales Center also offers operator training and gives customers the chance to demo any machine before they make a purchase. 
 Clients can buy, sell, rent, trade or consign their equipment through Empire as well as have access to product and support specialists for every step of the process.
 Equipment owners who want to adjust their fleet size have three options: sell machines themselves, take them to auction or use a consignment program.
 Empire also offers equipment appraisals and consignments.

Along I-10 between Phoenix and Tucson is a place that looks like an invasion is being mounted with troops of heavy equipment. Of course, that's not what's really going on there, but the sight of 45 acres of equipment residing on 150 acres is, nonetheless, attention-getting.

This place is Empire's Eloy Sales Center in Eloy, Ariz. Empire, a top ranked Cat dealer, provides clients with easy access to — and first pick of — many brands of quality new and pre-owned equipment.

Clients can buy, sell, rent, trade or consign their equipment through Empire as well as have access to product and support specialists for every step of the process.

“Empire's used equipment services are designed to help contractors realize the best possible return on investment from their equipment and each service can be tailored to fit individual business needs,” said David Mullaney, director of sales.

The Eloy Sales Center offers an extensive selection of used equipment for contractors and dealers in the Southwest region and across the globe.

“We purchase everything from single units to entire used equipment fleets from all around the world,” said Randy Arrington, used equipment merchandise manager. “Our range of used equipment inventory features a wide variety of models and hours that ensure the highest level of quality and dependability.”

According to Arrington, every item in Empire's complete inventory of used products for sale receives a thorough inspection with the latest technology to ensure there are no mechanical or hydraulic defects. In addition, detailed inspection reports are provided to assure that the company's inventory meets the high standards. Also, Arrington, said, “If you can't find the machine you're looking for, we'll tap into our extensive used equipment network and find it for you quickly.”

Empire's certified technicians work to ensure that all equipment is as job-ready as the day it came off the manufacturing line.

“When you purchase used equipment from Empire, you are buying peace of mind,” Mullaney said. “Peace of mind that you are part of a network of skilled team members who can take care of you and your equipment.”

The Eloy Sales Center also is home to one of five Caterpillar Regional Sales Centers in the United States. Caterpillar entrusts Empire to house, inspect, service and market used machines owned by Cat Financial that have come off lease, been repossessed, or otherwise returned to dealerships in the West. Empire is responsible for consistently assuring that these machines are in “ready to work” condition before being marketed to used equipment customers and other dealers.

Empire also offers equipment appraisals and consignments.

“Our experienced appraisers understand the appraisal process and provide professional, reliable, and comprehensive appraisals to a variety of industries,” said Dale Greene, Used Consignment Manager. “Our appraisal services team works in concert with our inspection services team and our pricing and analytics group, providing the industry with unmatched experience and perspective in appraisal and valuation assignments for our clients.”

Equipment owners who want to adjust their fleet size have three options: sell machines themselves, take them to auction or use a consignment program, added Greene.

“Empire believes that for the majority of contractors, consignment provides significant advantages,” Arrington said. “For that reason, Empire created a consignment program that maximizes the owner's benefits while minimizing sale costs. Consigning with Empire means you control the sales price and can keep the machine in service, while Empire handles all advertising and marketing. We ensure your machine gets maximum exposure through our dealer network and international advertised listings. The Eloy Sales Center isn't just acres of equipment. From appraisals to warranties, Empire offers endless used equipment options to keep your job up and running.”

For more information, visit www.empirecat.com/eloy.


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