Trent Shaftner

Yoder & Frey has hired Trent Shaftner to add additional depth and industry knowledge to its auction sales team.

The addition of Shaftner supplements the recent recruitment of Joe Thurston. Together with the rest of the team they will help build upon and manage the interest being generating by the Kissimmee winter equipment sale, which commences for a week from February 12 to 16, 2019, as well as the growing number of equipment auctions Yoder & Frey facilitates throughout each year.

"Bringing in this additional talent means Yoder & Frey can better access and manage the equipment disposal processes for a growing number of large consignors as well as our long-established customer base," said Peter Clark, president of Yoder & Frey. Clark is regarded as the "elder statesmen" of the Kissimmee winter equipment event that's now in its 45th consecutive year.

"We've already had around $10 million of equipment consigned to the upcoming Kissimmee sale and both Trent and Joe will work alongside our existing team helping consignors and bidders maximize their participation and secure the results and equipment they seek."

Shaftner brings more than 30 years of industry experience, most recently working for IronPlanet where, during his 10-year tenure, he transitioned from territory manager of the Kentucky/Ohio area through to major accounts and then strategic accounts manager. Prior to that, Shaftner had worked in sales roles for a number of key equipment companies for more than 20 years. His arrival at Yoder & Frey will enhance and complement the existing talent.

Thurston, who started his career with Ritchie Brothers in the late 80s and then went on to gain several further decades of earthmoving equipment experience working in senior management roles for key dealerships overseeing various end user requirements, will focus on servicing the Florida and Georgia area in partnership with Kevin Pittman, whose background also includes a period with Ritchie Brothers and more recently as an account manager for Flint Equipment within the construction and forestry sectors.

"Joining Yoder & Frey provides Trent Shaftner and Joe Thurston with the perfect environment to capitalize upon their extensive experience, and by building on the family values and customer service the company is known for, will continue the success the company is having," Clark said.

For more information, visit www.yoderandfrey.com.

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