4Rivers Equipment's ‘One Big Goal' campaign is going strong and, with several months left in 2026, the company is on pace to surpass its original goal of $100,000 donated to the American Cancer Society.
In late January, 4Rivers invited employees, customers and partners to the unveiling of a specially painted blue John Deere 200G excavator. This machine serves a dual purpose: celebrating the company's 100th anniversary while raising money to support families affected by cancer across Colorado and beyond.
Partners who donate a minimum amount to "One Big Goal" have their decals added to the machine. The excavator also is making the rounds to each 4Rivers Equipment branch, where it will be displayed for two weeks at a time.
As of April 13, 4Rivers has raised $64,500 and plans to continue building momentum.
Anyone interested in donating can do so at raiseyourway.donordrive.com/events/1752.
