The Association of Equipment Manufacturers (AEM) and the Common Ground Alliance (CGA) announced a Statement of Shared Principles affirming the organizations' commitment to advancing safe digging awareness, supporting consistent industry guidance and promoting best practices for contacting 811 before digging and operating equipment around underground infrastructure.
As one of the first tangible actions under the shared principles, AEM and CGA are recommending that non-highway equipment manufacturers add an 811–reminder decal to equipment that may unintentionally dig into underground utilities.
Such contact can cause power outages, utility service interruptions and lead to serious injury or death of the operator or innocent bystanders, according to AEM. The decal reminds operators to contact 811 to have underground utilities marked before they begin work. Under the recommendation, the decal could appear on all applicable new equipment sold into the United States by August 2027.
"Our members build the machines that build, feed and power the world and safety is central to that work," said Megan Tanel, AEM president and CEO. "Adding an 811 decal is a simple, visible way for equipment manufacturers to remind operators to contact 811 before digging or working near underground infrastructure."
Endorsed by the boards of both organizations, the best practice positions the operators of equipment as the last line of defense against underground utility strikes. In 2025 alone, an estimated 213,985 damages to underground infrastructure were reported across the United States, according to AEM. The initiative directly supports CGA's goal to reduce damages to underground infrastructure and keep workers and communities both safe and connected to critical utilities.
"Preventing damage to underground infrastructure is a shared responsibility, and this best practice will remind equipment operators closest to the dig to contact 811 before starting their work," said Sarah K. Magruder Lyle, president and CEO of the Common Ground Alliance.
The recommendation covers both new and existing equipment. For new machines, participating manufacturers will apply the decal during production. For equipment already in the field, equipment owners can request a no-cost license from CGA to reproduce the official 811 decal and retrofit their fleets, according to AEM.
Organizers emphasize that safe digging is not solely a construction issue. Farmers and other agricultural operators also can be at risk of striking underground lines in fields, farmyards and rural rights-of-way, which makes this simple reminder relevant well beyond traditional job sites.
"As manufacturers, we provide the equipment, so we have a role to play in reminding every operator to contact 811 if the ground is not clearly marked for utilities," said Kevin Thomas, executive vice president, industrial equipment division of Alamo Group Inc. and 2027 show chair of The Utility Expo. "Attendees can expect to see this decal on equipment across the show floor at The Utility Expo 2027 — a clear signal that our industry takes damage prevention seriously."
The Statement of Shared Principles reflects AEM and CGA's commitment to working together beyond a single initiative to advance consistent safety guidance, expand industry education and promote practical tools that help prevent damage to underground infrastructure, according to AEM. The 811-reminder decal is an early example of how that collaboration can translate into action for manufacturers, equipment owners and operators across industries, added the company.
