Mark McConnell, president of FlaglerCE Holdings LLC has announced that Bob Leavy and Tommy Ball have joined FlagerCE Holdings as senior vice presidents and partners. They will be engaged in all aspect of business development and support for both Flagler Construction Equipment and PennJersey Machinery and will report to Mark McDonell, president of FlaglerCE Holdings.

FlaglerCE Holdings owns both PennJersey and Flagler Construction Equipment.

Leavy, who joins Flagler from Ritchie Brothers Auctioneers, will be responsible for the used equipment operations for both Flagler Construction Equipment and PennJersey Machinery. Over his nearly 15 years with Ritchie, Leavy served in various management roles including building the Florida business for Richie upon its entry into the state culminating in the site selection and construction of its flagship Orlando facility. Most recently he was involved in development of its marketing to national rental companies.

In his new position he will be responsible for moving Flagler and PennJersey heavily in to the used equipment business. This movement will include buying from customers on the open market and a new operation called Flagler Consignments. This operation will help customers sell their equipment through Flagler’s retail operation. The machine can be brought in to any Flagler branch where it will be inspected and a price determined based on condition and any repairs that are made. The machine will then be marketed through Flagler’s sales staff and advertising efforts.

Ball joined Flagler from Ring Power Corporation, the Caterpillar dealer for central and north Florida. Tommy began his career with Ring Power 27 years ago in the parts department. He moved into sales and ended up as vice president and general manager of central and southwest Florida. In his new position he will assume the role of general manager of Flagler’s Florida business.

Also announced was the appointment of Karl Jacobson as vice president of rental. One of the new initiatives of the company will be to build a substantial rental fleet and Jacobson will be responsible. Prior to his new position, Jacobson was west Florida region manager responsible for the operation of the Fort Myers and Tampa markets. Jacobson will work closely with Ball and Matt Gavin, who was recently promoted to general manager of PennJersey, to optimize fleet mix and utilization.

In announcing the appointments Mark McDonell commented on plans to grow the company.

“With Volvo’s announcement of their 14 percent by 2014 plan we knew we would have to make some changes to get on board. Some of the changes are by expanding our rental program and used equipment fleets. Another change we are making is to grow our compact equipment business. We will be substantially growing the fleet of Volvo compact equipment in both our sales and rental operations. We have recently added the Badger line and also started buying water trucks as natural expansions of equipment our customers need,” he said.

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