Bobcat Company Introduces New Dealership in Northern California

Mon February 27, 2012 - West Edition
Construction Equipment Guide

Bobcat Company expanded its dealer network with the addition of Nor Cal Recreation as an authorized sales and service provider of Bobcat products. The dealership is located at 11379 Pyrites Way in Rancho Cordova and serves customers throughout Northern California.

Nor Cal Mastercraft will carry Bobcat utility vehicles and compact tractors.

The dealership also offers sales and service for MasterCraft performance boats, as well as RV’s, travel trailers, ATV’s and other recreation equipment. They have a second location at 5385 Owens Court in Pleasanton, Calif.

“We started to look at, from a lifestyle perspective, what would make sense for our customers,” explained Tim Vranizan, chief operating officer of Nor Cal Recreation. “Historically we have been an exclusive marine dealer but the marine business has changed quite a bit over the past few years, so we made a decision to start to broaden our product line with other categories that might fit our customer base.”

For more information, call 916/851-5808 or visit