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COR Equipment Pays Visit to Rubble Master in Austria

Tue March 09, 2010 - Northeast Edition
Construction Equipment Guide

DJ Cavaliere, co-owner of COR Equipment Sales, Stamford, Conn., recently returned from a tour of the Rubble Master factory in Linz, Austria.

“In my opinion the [factory tour] really answers many questions that a new Rubble Master customer may have. Once a new customer visits the headquarters they can see the foundation of the Rubble Master concept and the passion of the product. When you listen to Gerald [Hanisch, president/owner of Rubble Master] present the Rubble Master business model, you look at what he’s built, what his team has engineered and the quality of the product … it all meshes. You are also seeing first hand on what recycling is going to be like in the future here because Europe is so far ahead of us as far as energy conservation, recycling and materials conversion” Cavaliere said.

“I really think this recession is going to help the Rubble Master concept thrive during this economic downturn and most companies being anywhere from 20 to 40 percent off on their sales, between micromanaging, and restructuring they are going to search new avenues as to how they do business and earn money,” he continued. “They are going to rethink the way they do things because they have to lower costs. I am getting one call a week right now from prospective customers who are looking for better ways to handle material and waste and also companies looking to expand their business because they see the smaller piles and smaller niche markets available in mobile recycling.”

A.J. Osborne, division manager, and Dick Clark, owner, both of Villager Construction Inc., also visited Rubble Master.

“The trip to the factory has made me more aware of the importance and viability of recycling. I have more of a social awareness of what we do and why we need to improve on it now. My perception on how to market our services has changed, along with the understanding the factory has already traveled this road and that their knowledge base is a valuable tool for Villager Construction,” Osborne said.

Villager, who has done business with COR Equipment Sales for five years, uses a RM 100 and plans to purchase more machines.

“We chose the Rubble Master brand for several reasons; highly portable job site to job site, small footprint, low fuel consumption, long lasting wear parts, reliability and serviceability, consistent production rates, dealer support. Our goal is to mimic the success of our milling division and service the entire east coast with aggregate recycling. We hope to have 12 aggregate recyclers within five years.

“The single most important thing I learned about Rubble Master was the work they put into educating the market place on the benefits and need to recycle; and that that experience is available to us,” he added.

“DJ Cavaliere and COR Equipment has supported us in every way imaginable — knowledge, service, training, parts, marketing, Web development. As a small dealer, he knows his success is tied to our success. He has a vested interest in making sure we succeed, and it shows.”

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