H.O. Penn Machinery Takes 70 Customers 'Out to the Ballgame' to Pitch Cat's Certified Rebuild Program
📅 Fri September 01, 2017 - Northeast Edition #18
Outside Yankee Stadium, fans congregate for one of the best-known professional sports rivalries. The Red Sox/Yankees series is one of the most captivating sporting events in Major League Baseball.
On Aug. 11, 2017, the New York Yankees played host to the Boston Red Sox in what is one of the most prolific rivalries in sports history. As the Yankees overcame a three-run deficit to pull out a win in the ninth, H.O. Penn Machinery played host to more than 70 of its largest customers interested in Cat Certified Rebuild offerings.
Many valued H.O. Penn customers attended from various regions throughout southern New York and Connecticut. Guests included Caterpillar fleet owners and contractors working on high-profile projects in the area, including LaGuardia Airport, CPV Power Plant and the Delaware Aqueduct bypass.
Phil Ringenberger, Caterpillar Senior Marketing Consultant, was on hand to deliver a compelling presentation in the FedEx Board Room.
“Caterpillar's rebuild strategy promotes a second life to an existing machine using more than 3,000 new parts in a certified power train rebuild, along with critical engineering updates and product improvements,” said Ringenberger. “In contrast, the full Cat Certified Rebuild Offering promises more than 7,000 line items of parts, and culminates into a “like-new” machine delivery complete with warranty, financing, condition monitoring, and a preventive maintenance agreement to support the iron.”
Mike Hattar, Product Support Sales and Marketing Manager of H.O. Penn said, “The Cat Certified Rebuild Program enables Caterpillar customers to lower overall owning and operating costs by rebuilding their existing Cat equipment. We enjoy giving our customers multiple acquisition options that fit their fleet management needs from new ownership and quality used, to rental options. Along with these is the option to rebuild existing equipment through the Cat Certified Program —often at 50 percent of new replacement cost.”
More than 70 customer representatives attended the game, including high-profile New York and Connecticut quarry and heavy highway accounts. Among them were Kiewit/Shea, Waste Management, Skanska/Walsh and Tilcon, to name a few. Contractors from the Hudson Valley area included Grosso Materials, Thalle Industries, Thomas M. Brennan, and W. Harris & Son of Pearl River, N.Y. Metro NY and Long Island customers Posillico Materials, CAC Industries, Long Island Compost, Unicorn Construction, and Patriot Recycling were also in attendance.
The Connecticut customers were not shy about donning their Red Sox caps. Among them were Tilcon CT, Galasso Materials and Nash Construction.
On hand to support the event from Caterpillar were Matthew Hendry, Equipment Technology Representative; Giro Samale, After-market Solutions Representative; Joshua Ozuna, Technical Representative; and Juan Velandia, Product Support Operations Representative.
“I was very impressed at all the unique perspectives H.O. Penn's customers had from Caterpillar's certified rebuild presentation. They really value H.O. Penn's ability and support and gave Caterpillar some great ideas to take back to Peoria,” said Samale.
“On behalf of H.O. Penn support staff, including all Parts and Service Managers, PSSR's and Product Support Management, we would like to thank all of our customers for making our third customer event at Yankee Stadium a huge success,” said Lisa Katz, General Parts Manager. “It's always a great pleasure spending the evening with our customers and sharing memorable moments together.”