New Kirby-Smith Web Site to Help Its Customers

The Web site has a comprehensive company section with updated news and events, media information, brochures and career opportunities.

📅   Wed April 13, 2016 - West Edition


The Web site has a comprehensive company section with updated news and events, media information, brochures and career opportunities.
The Web site has a comprehensive company section with updated news and events, media information, brochures and career opportunities.

Kirby-Smith announces the release of its new commercial Web site. This newly redesigned Web site makes it quick and easy to access essential information and features a more complete understanding of the company's vast products and services — new and used equipment, rental equipment, parts and services and financing. The Web site also has a comprehensive company section with updated news and events, media information, brochures and career opportunities.

Overall visibility, functionality and navigation have all been significantly improved upon, creating the ultimate user-friendly experience, along with a sleek new design that has captured the attention of testing groups, according to the company. The Web site is fully responsive and automatically adapts to screen size, creating the perfect view regardless of device.

Visitors can now search for new/used equipment directly from the home page with the ability to sort by equipment category and manufacturer as well as search by key equipment words. The used equipment search also has been enhanced to include dealer owned and maintained rental fleet machines.

The site includes a machine comparison tool that allows the user to compare multiple machines to one another. Additionally, for Komatsu equipment, there is also the ability to compare against other competitive industry models.

Another important feature is the ability to search for sales and product support by location, making it easier for customers and prospects to connect with the right personnel.

“Our end goal of this new Web site was to make it easier for our customers to find the resources and information they need. We also wanted them to be able to use the site on all types of devices from desktops, tablets to mobile phones. Everything is interactive where communication is easy and simple — data is at your fingertips,” said Jennifer Gordon, marketing manager at Kirby-Smith Machinery.

Kirby-Smith Machinery is committed to providing the highest quality equipment to our customers as well as providing unmatched customer service, according to the company. Our Goal is to be your partner in your business and to do whatever it takes to make you successful.

Kirby-Smith's new Web site was designed by PixFlex Media LLC. — an expert Web-design and internet technology firm based in Dallas, Texas. PixFlex creates and revamps mission-critical Web sites for businesses of all sizes.

“Our overall goal was to accurately present Kirby-Smith online as who they really are — a well-established, modern and professional organization. To accomplish that, we had to completely transform their Web site and the back-end web technologies that powered it,” said, Timothy Nguyen, director. “Kirby-Smith is dedicated to bringing innovation to the equipment industry, and when you visit this Web site, you know exactly who they are.”