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Jersey’s Hoffman Equipment Earns Manitowoc Crane CARE ’Elite’ Status

Wed July 14, 2004 - Northeast Edition
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One of Hoffman Equipment’s major achievements during its first year of representing Grove and Manitowoc was earning special recognition from Manitowoc as a Crane CARE “Elite” dealer.

“Elite” status means that Hoffman has satisfied a detailed set of Manitowoc specifications relevant to total support of the manufacturer’s products.

Specifics include:

• technicians continuing advanced training (10 Hoffman technicians participated in 17 factory schools during 2004),

• replacement parts inventory levels and customer order fill rates,

• modern tooling, and

• ability to perform complicated repairs in the field and communications capacity and utilization (field technicians are required to have Internet access to the factory via laptops and cell phones).

All of the “Elite” specifications are aimed at making Hoffman Equipment’s product support activities optimal and customer satisfactions complete. In total, Hoffman has been in the business of selling and servicing cranes for than 50 years.

Hoffman Equipment is headquartered in Piscataway, NJ, with a full-service branch in Holtsville, NY, to serve its Long Island customers. A branch is being planned for the near future to serve the greater Philadelphia metropolitan area.