PRINOTH Continues to Grow Its Dealer Network

Tue September 19, 2017 - Midwest Edition #19

PRINOTH, a manufacturer of tracked vehicles, continues to grow its dealer network across North America and announced a new dealer for the state of Ohio. Company Wrench will now represent PRINOTH for the PANTHER vehicles line-up.

The Ohio Market — an Opportunity

Company Wrench has its head office in Carroll, Ohio. This territory was a priority for PRINOTH to acquire a dealer since it is seeing an increasing demand for crawler carriers.

“With the confidence in the construction industry on the rise, we believe that this market will generate a high interest level for our vehicles,” said Alessandro Ferrari, vice president of sales of PRINOTH.

“Since ConExpo in particular, there is an important demand from dealers wanting to represent the [PRINOTH] line,” said Ferrari.

In the last years, the company started to develop a distributor network, aiming to have dealers in every market where crawler carriers are in demand. Many new service providers also were opened in order to cover the territory and to offer PRINOTH customers easy-access to service and parts. This expansion will continue in order to provide the best possible sales, service and parts availability for the company's rapidly growing customer base.

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