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IMT Launches Redesigned Website, Enhances User Experience, Info Access

Fri March 09, 2018 - National Edition
CEG


The new website features a modern interface and is designed with the customer experience in mind.
The new website features a modern interface and is designed with the customer experience in mind.

Iowa Mold Tooling Co., Inc. (IMT), an Oshkosh Corporation company, has announced the launch of its newly revamped website. The redeveloped site offers essential product information and features, a comprehensive overview of the history and culture of IMT and dealer access to a new Distributor Resource Center.

“Customers will find the new site easy to navigate and informative. It's thoughtfully set up to help them determine their specific equipment needs,” said Justin Anderson, marketing representative at IMT. “The new site is just one more way we're working to make our customers' lives easier.”

The new website features a modern interface and is designed with the customer experience in mind. The product descriptions are logically organized and visitors can utilize a product selector tool to determine the best product for their application. By providing initial information such as necessary lifting capacity, users are able to drill down into specific product categories, such as truck-mounted cranes, to discover the product best-suited for their needs. Once users select a product, they can access the technical manual and relevant product literature.

“The new site guides customers through the product selection process with a user-friendly interface,” said Anderson. “Now, customers can easily discern which product will work for their application in a convenient setup.”

Customers can also read IMT news and job stories, access distributor information and locations, and request a quote through the new site. Dealers will have access to an improved distributor resource center, equipped with all the tools they need to successfully partner with IMT.

Explore the new IMT website at www.imt.com.