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Nortrax Names Tim Murphy CEO, President; Announces Promotions

Thu January 31, 2013 - National Edition
Construction Equipment Guide

Nortrax recently made several alterations in employee promotions:

Tim Murphy is appointed president and CEO of Nortrax Inc., effective Jan. 16. Murphy will replace Timothy J. Murphy.

Murphy began his career with Nortrax in 2000 as vice president and general manager of the midwest region. During his tenure, the midwest region consistently delivered good market share and profitability results, and he provided great leadership to that midwest team, according to the company.

Prior to joining Nortrax, Murphy spent 23 years in heavy equipment sales, marketing and service activities. He held key management positions at the branch, district, national and international levels for leading manufacturing and distribution companies, with a particular emphasis on forestry equipment.

Effective Jan. 16, Dale Gessell was appointed regional vice president of Nortrax’s midwest region. Gessell will be replacing Timothy J. Murphy.

Gessell started his career with a John Deere dealership in 1987 working part-time while attending school; he was hired full-time in 1991 as an inside sales manager with North Country Equipment. The past 13 years Gessell has been the general manager of three branch locations in Minnesota. During this time, these branches have consistently delivered market share and profitability results, within the top rankings of Nortrax North America, according to the company.

Chip Cramer was appointed general manager of the Minnesota branches in Bemidji, Grand Rapids and Duluth, effective Jan. 16. Cramer will be replacing Dale Gessell.

Cramer spent four years in the Air Force and has spent the last 25 years working within the construction and forestry business. He started in the business working for N.C. Machinery in Juneau, Alaska, in 1988. Cramer started with Nortrax in 2001 as a territory manager and then moved to inside sales, where he has spent the last 10 years.

Timothy J. Murphy was appointed global director, Sugar Product Line effective Jan. 16. In this position Murphy will lead the efforts to drive growth in shareholder value added (SVA) within the sugar cane harvesting business globally. He also will continue collaboration with the Worldwide Construction & Forestry (C&F) Division to manage important supply relationships in landscape loaders and scrapers.

Murphy joined Deere & Company in 1996 as a senior financial analyst in the treasury department. Throughout his career he has held a number of positions of increasing responsibility in the construction and forestry division, as well as in business development and the treasury department at Deere & Company. Murphy has held the positions of vice president and chief financial officer of Nortrax Inc., director, finance and accounting-South America, and director, strategic planning and business development of the agricultural division. Most recently, Murphy has been president and CEO of Nortrax for C&F.

Murphy is replacing Craig Fawcett who is leaving the company to pursue other opportunities with his family business.

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